In a world where AI tools are slowly becoming part of our daily routine, The Browser Company is making a bold move with its latest creation, Dia. Unlike other browsers, which only add AI as an add-on feature, Dia has been constructed with AI at its core. Now released into beta (by invite), Dia seeks to make searching, working, and engaging with the web a simpler experience.
From Arc to Dia: A New Direction
The Browser Company initially made waves with Arc, a new and futuristic browser that geeks fell in love with. Nevertheless, even with its innovation, Arc could not gain mass acceptance because it had a high barrier to entry. Realizing this, the team sat down and reimagined things, and thus Dia was conceived. The objective this time is a more intuitive and AI-first experience that seamlessly fits into everyone’s workflow.
Your New AI Companion, Built Into the Browser
Dia isn’t just a browser with an assistant; it is the assistant. The traditional URL bar now functions as a smart chat interface, letting you do far more than just search. Whether you want to
• Summarize a PDF you upload.
• Get a quick answer from the tabs you’ve opened.
• Write a draft based on what you’re reading.
• Or simply search the web.
Dia’s in-built chatbot handles it all with ease.
Personalized to Fit You
Customization in Dia is impressively simple. Just talk to the chatbot to set your preferences like tone of voice, writing style, or even coding language settings. There’s also a “History” feature you can opt into, which allows Dia to use up to seven days of your browsing history to give more accurate and personalized answers.
Meet “Skills”: Shortcuts Made Smarter
One of Dia’s most unique features is called Skills. These are mini code-based tools you can create through chat. Think of them like Siri Shortcuts but built right into your browser. Want a distraction-free reading layout? Just ask. Need a quick toggle for dark mode? Done. It’s all about speed, control, and simplicity.
Not the First, But Maybe the Most Thoughtful
AI in browsers isn’t new. Chrome is integrating AI tools, and Opera Neon has already introduced AI-driven mini apps. But where Dia stands out is its cohesive design. It doesn’t just bolt on AI; it’s built around it. Every interaction is powered by intelligence that fits naturally into your workflow.
Available Now (If You’re Invited)
For now, Dia is available only through invites. Existing Arc users are getting first access, and current Dia beta testers can invite others. But as it slowly opens up, Dia might just be the beginning of a new generation of browsers—smarter, faster, and designed for the AI era.
